Tag Archives: south carolina
“family fun, historic adventures, and the call of the wild…
It’s all happening in Columbia.” That’s just a piece of the script from the newest TV spot ADCO helped create for the Midlands Authority for Conventions, Sports, &Tourism. The spot, which is running in Charlotte and Asheville, North Carolina, showcases … Continue reading
no snow, lots of social media
Snow in South Carolina is a rarity so this past weekend, when our local weathermen announced we had a good chance for snow, excitement was in the air. Grocery stores were packed with people buying the usual milk, eggs, and … Continue reading
jessica gets published!
Our latest contribution to the literary world comes in the form of an article discussing the rise of social networking. Jessica, our Director of Internet Marketing, has written “An Introduction to Social Networking,” and our good friends at MidlandsBiz.com, having … Continue reading
reduce, reuse, recycle
Every now and then, an opportunity will come along to work on a project that you get to do just for yourself, just because you’re interested or passionate, just because you care. That opportunity came along the other day when … Continue reading
get out the vote
Show up at Liberty Taproom on Tuesday, October 28 at 6 p.m., and you’ll be put to work (before you can even order a beer), courtesy of the SC Chapter of AIGA. The informal meeting, where attendees will be armed … Continue reading
famously hot is famous
Check this out! You know you’ve arrived when your work is the subject of an editorial cartoon. We love The State’s award winning cartoonist, Robert Ariail and encourage him to discover the many hot spots in our great city (in … Continue reading
since you asked
If you’re searching for the scoop on Columbia, SC: Famously Hot, look no further. Here are the answers to some frequently asked questions. Question. Who is The Midlands Authority for Conventions, Sports & Tourism (MACST)? Answer. MACST is the parent … Continue reading
columbia, sc is famously hot!
You’ve been waiting for months to know what would replace “Where Friendliness Flows,” and we’re proud to announce that your wait is finally over. The new campaign for the Midlands Authority for Conventions, Sports, and Tourism (MACST) is…drum roll please… … Continue reading
we need strategy
I just read a great article by Jean Pascal Mathieu in this month’s OMMA magazine. Titled, “Ads Are on the Run,” it discusses how consumers deal with advertising. Mathieu asserts, “Here’s the new reality: Consumers deal with the media onslaught … Continue reading