PALMETTO HEALTH TOTAL REWARDS CAMPAIGN

The Total Rewards Campaign developed for Palmetto Health includes an array of materials to educate and help employees pick the benefits options that best suit their needs. The materials of the campaign, which include booklets, banners, table tents, postcards, fliers, and brochures, utilize the "Fresh Pick" concept to emphasize the important selection that Palmetto Health employees are making. The crisp blueberry imagery underscores the idea of "Fresh Pick" and serves as the foundation of the down-to-earth, wholesome design.